New Delhi [India], Jan 25 (ANI/NewsVoir): Orient Electric Limited, part of the $2.4 billion diversified CK Birla Group, lit up a number of iconic buildings and sites across India in the colors of the Indian flag, ahead of the Day of the Republic, as part of their #OrientLightsUpIndia campaign. The list includes prominent locations such as Rail Bhawan, Baroda House and Travancore House in New Delhi, Varanasi Cantt Railway Station, Bareilly Junction Railway Station, Rani Kamalapati Railway Station in Bhopal, Ganga Barrage in Kanpur and Bharathi Park in Pondicherry. . The company has used locally developed façade lighting solutions to illuminate these iconic buildings, with the option to program light levels, colors and effects via controllers.
Anika Agarwal, Director of Marketing and Customer Experience at Orient Electric, said: “We are proud to have partnered with the relevant government authorities to illuminate these places of cultural and historical significance in Tricolor with our façade lighting solutions in celebration of the Day of The Republic The Tricolor The lighting has been done in a way that highlights the architectural aesthetics of these buildings and makes them a unique visual experience for visitors, while igniting the spirit of patriotism.Facade lighting as a category is growing rapidly in India, with one of the key Drivers being the government’s biggest push to decorate and light prominent buildings and monuments to bring them to life and promote night-time tourism We are among the few Indian lighting brands that have successfully developed design competencies for such projects that require technical expertise superior ica, aesthetic design sensibility, and project execution capabilities.”
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The company is running the #OrientLightsUpIndia campaign around this initiative, showcasing these beautifully lit buildings and also highlighting how façade lighting can add charm and character to any structure. Orient Electric offers a wide range of facade lighting solutions, including LED rails, spotlights, floodlights, uplights, underwater lights, drivers and other accessories.
This story has been provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NoticiasVoir)
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